Commercial Shoot Behind The Scenes
Bringing a script to life is the most rewarding part of being a filmmaker. Picking out the location, set design, and working out the dance between the camera operator and the actor is just amazing in video production.
Here we are going over step by step of the opening scene for Serenity Insurance located in Charlotte North Carolina. We had to create a story of a man that lost his wife and even though he is heartbroken, Serenity took care of the hardships of planning a funeral as someone is grieving.
So we were in the business of making people cry. When it comes to video production and creating an emotion, it really comes down to picking the right actor to bring that out. Charlotte has a good range of actors and after a good casting call, we found our man to bring that emotion on screen.
The commercial took about 5 weeks of planning from finding the right actor, location, and writing out the script. When it comes to video production in Charlotte, Starks Media will be sure to plan, script, and execute the best video for you and your brand.